Why "rock star"?

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Why "rock star"?

Solution Ricci was inspired to incorporate the rock star branding into her model after a photo shoot with her photographer Korey Howell.

Ricci was posing for the Austin Woman Magazine spread "Go Red for Women" when Korey asked her to "do something with her hands". That's when Ricci threw up the V sign and a rock star photo was born.

Through that fun and edgy picture, a cult reaction began. People from all over began to recognize Ricci just from that one photo. They took pictures with her while putting up the V sign.

Ricci understood that deep inside, many of us want to be rock stars. Though we may not sing or play an instrument, there is music inside of us that if we could get it out, polish it and people could hear it, we could impact the world with our melody.

The music Ricci refers to is our own rock star tunes, based on our expertise and passion. If you are an accountant, what makes you more rock star than other accountants? If you are a chiropractor, what makes you more rock star than other chiropractors?

That's the idea, and the inspiration from which it comes.

So, what are you rock star at? Let Ricci know in our forums.

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Article details

Article ID:	5
Category:	About Rock Star Media
Date added:	2010-04-24 14:29:36
Views:	16
Rating (Votes):	(0)

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